One of the best parts about living in Albuquerque is the creativity behind the city’s local businesses. From neighborhood coffee shops to weekend markets filled with local goods, small businesses help define the culture and lifestyle that make living here so unique.
One brand that captures that spirit perfectly is Upside Goods Co. Known for its thoughtfully crafted, hand-poured candles, Upside Goods has become a recognizable name at local markets and community events. But what truly makes this company special isn’t just the candles, it’s the story behind them and the mission that continues to guide the brand today.
What started as a creative outlet during a difficult time for many in 2020 has grown into a business centered around comfort, community, and supporting mental health awareness.
Discovering the Craft of Candle Making
Making a candle may seem simple at first glance, but it’s a surprisingly detailed craft. The process involves carefully selecting wax blends, wick sizes/types, fragrance oils, and containers that all work together to create a candle that burns evenly and cleanly.
As the founder, Ashley, started making candles, she became fascinated by understanding how to create candles that burn longer, stronger, and cleaner than many store-bought versions.
The deeper she explored candle making, the more she realized it was both an art and a science. The result of that process became what we now know as Upside Goods Co. in Albuquerque, small-batch, hand-poured products designed with attention to quality and detail.
A Candle Brand Built Around Comfort
The idea behind Upside Goods goes beyond simply producing candles. At its core, the brand was created to help people build a space that feels warm, calm, and welcoming. Lighting a candle can feel like a small act, but it often plays a big role in creating atmosphere at home.
For many people, candles are part of everyday rituals, whether it’s unwinding after a long day, setting the mood for a dinner with friends, or simply creating a quiet moment in a busy week.
This sense of comfort is what helped shape the identity of Upside Goods Candle Co. The brand’s name reflects the idea of finding light and positivity even during difficult moments.
Supporting Mental Health Awareness
One of the most meaningful aspects of Upside Goods is its commitment to giving back. A portion of the proceeds from candles helps support mental health awareness and wellness initiatives. This mission grew directly from the founder’s personal experience during the uncertainty of 2020.
Mental health is something that touches nearly every family and community in some way. By building this mission into the foundation of the company, Upside Goods allows customers to support a cause that matters while also enjoying a thoughtfully crafted product. It’s one of the reasons many locals feel a deeper connection to the brand.
Community Events at Upside Goods
Beyond candles, Upside Goods has also become known for creating opportunities for people to gather and connect. The brand regularly hosts events that bring together members of the Albuquerque community, including:
- Candle-making workshops
- Seasonal gatherings and events
- Local markets featuring Albuquerque makers
Candle-making classes give participants the chance to learn the craft themselves while spending time with friends or meeting new people.
The markets hosted by Upside Goods often highlight other Albuquerque small businesses, creating opportunities for local artists and makers to showcase their work. This collaborative approach reflects something Albuquerque does especially well: supporting and celebrating local entrepreneurs.
Where to Find Upside Goods Candles
If you enjoy exploring local markets and small maker events, there’s a good chance you’ll come across Upside Goods Co. Albuquerque somewhere in the city. They also have their brick and mortar at 3700 Osuna RD NE, Ste 611.
You can also spot their candles at:
- Pop-up markets
- Local businesses around ABQ + United States
- Albuquerque Sunport
No matter where you find them, they will quickly become a staple in your home for years to come!
Why Local Businesses Matter in Albuquerque
Small businesses play an important role in shaping the lifestyle and culture of Albuquerque. From Nob Hill and Downtown to the Northeast Heights and the Westside, local shops and makers help give neighborhoods their unique character.
Supporting businesses like Upside Goods Co. helps strengthen the city’s creative economy while keeping unique products and experiences available locally.
For many residents and for those considering moving to Albuquerque, discovering local businesses is one of the best ways to experience the culture and community that make the city feel like home.
A Thoughtful Gift With Local Roots
Candles are one of the most versatile gifts you can give, and hand-poured candles that Albuquerque makers create carry more meaning than mass-produced options.
Upside Goods candles are especially popular for:
- Housewarming gifts
- Birthdays and holidays
- Host gifts
- Client appreciation
They’re also a simple way to bring a little warmth into your home while supporting a local business.
The Upside of Supporting Local
The story behind Upside Goods Candle Co in Albuquerque reflects something many people admire about small businesses: resilience, creativity, and a strong connection to community.
What started as a personal project during a difficult moment grew into a brand focused on craftsmanship, connection, and supporting mental health awareness. Through hand-poured candles, local events, and collaboration with other makers, Upside Goods Co. has become part of the creative fabric that makes Albuquerque such a special place to live.
Looking for more local highlights around Albuquerque?
Follow along with Better with Baron as we continue sharing neighborhood guides, local business spotlights, and insights into what makes living in Albuquerque so unique.
